For the 2026 Formula 1 season, TUDOR continues to go all in with Visa Cash App Racing Bulls, further strengthening its commitment as the Team enters a bold new chapter in the sport’s evolution.
As Formula 1 ushers in a new technical era for 2026, performance, efficiency and precision are more critical than ever. Few components embody this pursuit better than the rear wing, a key element in maximising speed, stability and grip. Look at the rear wing of the VCARB car this season and you’ll spot a familiar mark : the TUDOR logo, proudly spanning the wing and standing out on the grid.
This elevated placement builds on TUDOR’s existing presence on the car, underlining the Swiss watchmaker’s deepening partnership with VCARB.
TUDOR is renowned for crafting mechanical watches with sophisticated style, proven reliability and exceptional value and timepieces designed to perform under pressure.
The origins of TUDOR date back to 1926, when “The Tudor” was first registered as a brand on behalf of Rolex founder Hans Wilsdorf. In 1946, he officially established Montres TUDOR SA, with the vision of creating watches that upheld Rolex’s philosophy of quality, while being offered at a more accessible price point.
As Formula 1 accelerates into 2026, TUDOR and Visa Cash App Racing Bulls remain aligned by a shared mindset: born to dare, engineered to perform
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